Meet our sales team based here in Orem, Utah. Our talented & experienced sales team delivers amazing results.
We’re hard working, we’re easy to talk to, and we love a challenge.

John Palica CEO
Rich Smith Regional Sales Manager
I began working at Traco in 2008 and have been providing solutions in shrink packaging for nearly 11 years. I enjoy the relationships I have built with my customers and the daily challenges of creating new packaging options for them. Together we have created shrink sleeves for many national brands sold in both large and small retail locations and online. I promise to provide all the time and resources needed for the smallest mock-up order to the largest club store project.
Steve Richins Regional Sales Manager
Ron Lee Regional Sales Representative
Helping businesses grow has been the foundation of Ron’s whole career. Working with everything from start-ups to national brands, Ron wants to be your advisor, confidant and partner. A natural teacher and problem solver let him help you with your packaging needs.
Jordan Sohm Regional Sales Representative
I have been in the packaging industry since 2013, specializing in Printed Shrink Labels, Tamper Evident Shrink Bands, Pressure Sensitive Labels, and many other areas. I work with customers all over the country to identify what their product needs and provide the solution to make it great! I pride myself on communication and making you as the customer aware of every project. Your time is very important to me and I make every effort to respond in a timely manner. My goal is to support you in your business so we can grow together.
Sean Simmons Regional Sales Representative
John Kelly Regional Sales Representative
30 years of professional outside sales with 25 of those focusing on the Film and Packaging Industry. I enjoy helping companies grow their business by assisting them with their flexible packaging projects. I receive great satisfaction working with clients in understanding and helping them resolve their specific needs with the products we produce and offer at Traco. Experienced at bringing on new accounts and introducing new products while building and maintaining long-term business partnerships.
Tony Kemp Marketing Director
Tony is an accomplished creative director/designer/marketer/brand strategist with over 20 years of experience in design for print and digital, and branding for studios and in-house departments, and 9 years of experience guiding and mentoring teams of designers and artists. Has led key initiatives that reduced costs and increased speed of projects. Recognized as an expert in branding, creation/development across multiple channels, print, digital, web UI & UX, and video. Respected leader, able to build highly motivated design teams focused on achieving goals within budget. Able to create strong, compelling visual campaigns, branding, social media, and printed collateral. Expansive skill set in design, branding, and technology, keep up-to-date with new technologies in digital media and design.
Alexa Riedelbach Customer Service Representative
Todd Bergstrom Customer Service Representative
Michelle Lopez Customer Service Representative
Leah Loando Customer Service Representative

Let’s Make Something Great

Since 1985, we’ve made some impressive printing advances. Let us show you what we can do with a little plastic, paper, and ink. 
Get in touch and send us a message or give us a call. Let’s Talk!

Traco Packaging is a leading U.S. Manufacturing company and importer of packaging equipment and shrink film products. For the past 34 years our packaging company has provided its customers with packaging equipment and supplies of all varieties. Scroll down to learn more about us and all that Traco offers our customers.

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